Web Dev & Design for Travel Consortium
PROJECT DETAILS
UX/UI Design
Apr 2019 - Ongoing
$10,000 to $49,999
"If I want something done, I just give it to Mobikasa and relax; they’ll figure out the rest."
PROJECT SUMMARY
Mobikasa designed and developed a WordPress site along with various assets for a tourism company. The site featured an easy-touse admin backend, SEO compatibility, and various plug-ins.
PROJECT FEEDBACK
Stakeholders are thrilled with the site. Even after launch, Mobikasa continues to perform maintenance, delivering regular follow-up reports. They performed so well that they’ve secured additional dev projects within the consortium. Prompt delivery and full communication are hallmarks of their work.
The Client
Introduce your business and what you do there.
I’m the general marketing and communications manager for a
travel and tourism consortium. Our group is comprised of
several companies.
The Challenge
What challenge were you trying to address with Mobikasa?
We’ve contracted Mobikasa to develop various websites and
assets for the companies within our group. So far, we’ve
completed the first project, which involved designing a
WordPress site for an organization.
Marketing & Communications Manager, Travel Company
India
The Approach
What was the scope of their involvement?
Mobikasa designed and developed a WordPress site for one of
our travel companies. We initially contemplated going for a fully
customized site. But Mobikasa suggested using WordPress
because the themes would be much simpler to roll out, and,
internally, we’d have an easier time operating and modifying a
WordPress backend.
Once we established this, we provided them with an in-depth
overview of our company’s objectives, product offerings, and
revenue streams. They used this information to strategize a
design, coming back with a number of options to consider. We
narrowed the selection down to one design and agreed on a
theme. Then, they finalized it and began development.
All in all, it took about 45 days to complete the site. We’re now
discussing a white labeling API integration along with plans for
additional websites and assets for other companies within our
group, but that will be about 5–6 months down the line.
What is the team composition?
For this project, they assigned a client relation manager who
served as my main point of contact. Any information that needed
to be relayed to me would come through her. Although she
mostly functioned as coordinator, she also understood the
technical and design aspects fairly well, so she was quick to
simplify complex concepts to me.
They also had about two designers, who were active with me
during the first project phase, and two developers. The latter
would support some SEO work and check to see if plug-ins
worked. Finally, we had an account person who oversaw our
payment schedule.
How did you come to work with Mobikasa?
They actually came to me through a reference. I had put a
request out on Facebook to see if anyone in my network could
recommend a web design company. Mobikasa applied along with
7–8 other companies that I spoke with, and I decided to partner
with them.
How much have you invested with them?
We’ve spent close to $10,000 for this project alone but have a
packaged deal for more projects. We plan to continue working
with them to build out several assets for our remaining
companies. The pricing structure is in installments. Every time
we receive a piece of work (e.g., design collateral, site build, final
site), they bill us.
What is the status of this engagement?
Our work started in April 2019. They’ve completed the first
project so far, and we’re now looking into other development.
The Outcome
What evidence can you share that demonstrates the
impact of the engagement?
We were very happy with how the site looks. In fact, we continue
to do QA, and they’re still generating reports for us along with any
follow-up/maintenance work. It’s always appreciated when a
provider offers full project completion services.
How did Mobikasa perform from a project
management standpoint?
They created two WhatsApp groups: a main one where everyone
involved could converse on tasks, be it design, development, or
SEO; and a smaller group with the team leads. In that sense,
everyone was constantly connected and could push out real-time
updates on what was happening. The team was very responsive.
If I ever needed them, I knew that I could reach out no matter the
hour.
What did you find most impressive about them?
It’s difficult to pick out one thing to highlight, but I had quite the
experience working with their entire team. They’re young,
energetic go-getters who are extremely professional. If I want
something done, I just give it to Mobikasa and relax; they’ll figure
out the rest.
In addition to their quick turnarounds, I really appreciate that they
stay true to their commitments. Rather than giving us false
quotes, they’re honest about how long a task will take and deliver
as expected. That level of transparency is invaluable when
working with an agency.
Are there any areas they could improve?
If I had to point out an area for improvement, I would suggest
scheduling more on-site visits so that we could have a resource
here in the office working with us. Their team is located a bit far
away, so they can’t really come by as often as I’d like. This hasn’t
affected their work, but it’s always easier to get the job done
when someone’s sitting next to you at the table.