E-Commerce Dev for Mattress Manufacturer

PROJECT DETAILS

E-Commerce Development

Jan 2018 - Dec 2018

$10,000 to $49,999

"The team offers development resources at all hours and can turn around tasks very quickly."

PROJECT SUMMARY

MOBIKASA provides ongoing development for a Shopify Plus website. They’ve cut page load times, set up tracking in Google Tag Manager, built more section themes, and enhanced checkout and product detail pages.

PROJECT FEEDBACK

The site has seen 50% growth in business, thanks to a regular update schedule facilitated by MOBIKASA. They manage a smooth workflow with consistent communication, task management tools, and timely turnaround. The team offers flexible resources and deep technical expertise.

The Client

Please describe your company and your position there.

I’m the director of user experience for a mattress manufacturer. We specialize in direct-to-consumer sleep products for customers who lead an active lifestyle.

The Challenge

For what projects/services did your company hire MOBIKASA?

We had an extensive road map of optimizations and updates that we wanted to implement on our Shopify website in 2018. MOBIKASA served as our development partner to guide us through these ongoing projects.

What were your goals for this project?

We wanted to decrease bounce rates, increase overall and mobile conversion rates, and grow our revenue.

Director of User Experience, Mattress Manufacturer

Retail

Hoboken, New Jersey

CLIENT RATING

5.0Overall Score

Quality:

4.5

Schedule:

4.0

Cost:

5.0

Would Refer:

5.0

The Approach

How did you select this vendor?

We found out about MOBIKASA through an existing contact. They were a Shopify Plus partner and offered a high level of professionalism at cost-effective rates.

Describe the project and the services they provided in detail.

MOBIKASA reduced our page load times, migrated tracking to Google Tag Manager, and built custom theme sections for the site. The team also optimized our checkout page and product detail pages (PDPs) and then led A/B tests.

What was the team composition?

We’re working with a dedicated project manager and a senior frontend developer. We also have access to upper management when pressing issues arise, and there are resources available to help meet deadlines.

The Outcome

Can you share any information that demonstrates the impact that this project has had on your business?

Thanks to our partnership with MOBIKASA, we now release site updates every 1–2 weeks, which keeps our content fresh and relevant. Our business has seen 50% growth as a result.

How was project management arranged and how effective was it?

MOBIKASA’s project oversight helps us deliver our tasks on time. We keep in constant contact through Slack and manage tasks using a Trello board.

What did you find most impressive about this company?

The team offers development resources at all hours and can turn around tasks very quickly. They also are incredibly knowledgeable of Shopify Plus.

Are there any areas for improvement?

They could offer more transparency into the status of each task and the overall project.